Life needs some spicy ingredients in it to make it more delicious. We get bored with our monotonous life - home to work and from work to home. We sometimes feel like running away from this 9 to 5 jobs and annoying bosses. However, if you are serious about quitting your existing job and want to try something creative then we have an awe-inspiring escape for you. You should think about digital marketing as your career option. As per statistics the most-sought-after career opportunity in India as well as abroad is Digital marketing.
The pros of choosing digital marketing as your career are:
➢ Massive job opportunity - You can have a wide range of career options in digital marketing. Unlike other industries, it is an all-season and in-demand industry.
➢ It provides you full flexibility - you can work from any location at any time.
➢ Lucrative income - if you possess a stronger skill set and expertise in digital marketing then you can demand a price for the service offered by you. The salary package offered these days in digital marketing is too inviting to turn a blind eye.
➢ The most important thing to keep in mind, you do not require any educational prerequisites to start your career in digital marketing.
➢ The demand for digital experts is more in comparison to the supply of digital experts. It is the major reason this arena offers higher-paid profiles to the crowd.
➢ These days, digital marketing has become the need of the hour of every business - small, medium, big.
Focus Areas for Freelance Digital Marketers or Entrepreneurs
➢ Facebook Ad Management - It is the most powerful tool of social media marketing to attract potential clients via Facebook ads. Some businesses set their entire marketing strategy on Facebook ads.
➢ Google Adwords - Google Adwords is a platform to create effective and result-driven ads in various forms such as search, display, mobile, shopping, video, and universal app ads.
➢ Social Media Management - Social Media Marketing and management is the process to promote your website or business page on Facebook or Twitter or LinkedIn or any other social media platform to enhance visibility and lead generation.
➢ Content Marketing - It is one of the ways to connect with your potential customers to sell a product or service via effective content. There are various ways to earn with effective content writing skills.
➢ SEO Management - Search Engine Optimization is a method to organically optimize the webpage at the topmost position in search engines and is completely a strategic work based on over 200 ranking factors.
➢ PPC - It is a complex digital marketing channel to grow the traffic and conversion metrics with smart and careful tactics.
Leave all your 9 to 5 job worries and set yourself as an expert in the digital marketing field. The booming online shopping market will offer a great job outlook in the next ten to twenty years to full-time digital marketers and freelance digital marketers.
As per the content marketing institute statistics, Social media has become the most popular content marketing tactic reported by 90% of B2C businesses. The next most used content marketing tactics are images and illustrations, followed by e-newsletters, videos, and website articles. Today, brands have realized that social media is the most essential content publication tool. The secret to this is - one should know which network to use, which content to use, and should be aware of the targeted audience - it is referred to as a social advertising mix.
Social media marketing is a very lucrative and creative platform in the digital marketing field, you can explore this platform with the best digital marketing course in Delhi offered by NSIM (National School Of Internet Marketing). NSIM teaches you how to make some noise on social media platforms with its effective digital marketing strategies.
